August 14, 2020

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Apple's online store could be more expensive for UK customers in the future

The UK government is reviving discussions about applying a 2% online sales tax, with the intention of making brick-and-mortar stores more competitive versus online offerings.

Apple Store on Regent Street, London

Online retailers have been blamed in the past for drawing consumers away from retail outlets in the UK, with COVID-19 making trading conditions worse for physical stores in early 2020. While there is a variety of factors at play, the UK government is looking into plans to level the playing field, by making it more expensive to buy online.

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